The international tourism effect of hosting the Olympic Games and the FIFA World Cup / Christopher Vierhaus

Vierhaus, Christopher

This study analyzes whether hosting mega-sporting events is a useful marketing platform for countries to promote international tourism on a longer term basis.

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Which countries bid for the Olympic Games ? : the role of economic, political, social, and sports determinants / Wolfgang Maenning, Christophe Vierhaus | Maennig, Wolfgang

Which countries bid for the Olympic Games ? : the role of economic, political, social, and sports determinants / Wolfgang Maenning, Christophe Vierhaus

Maennig, Wolfgang | Vierhaus, Christopher

This study adds to the debate about the relationship between the Olympic Games and socio-economic factors. It is the first empirical work testing if economic, political, and social determinants (as well as the prospects of success...

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