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Assessing volunteer satisfaction at the London Olympic Games and its impact on future volunteer behaviour / Minhong Kim... [et al.]

Kim, Minhong

The purpose of this study was to assess the dimensions of volunteer satisfaction at the 2012 London Olympic Games and its impact on future volunteer behaviour. The findings of this study shed light on the identification of volunteer satisfaction factors in the mega sporting event setting, particularly for a unique type of volunteer (i.e. media worker) assigned to a special set of tasks.

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